Hard Working
Media AND PR Consultancy
In recent years, I’ve been involved in award winning PR and marketing campaigns for the likes of AluK, Mila and Rehau, and I’ve worked hard to build a reputation for hard work and professionalism – with plenty of laughs along the way.
What I do
I work with all my clients on a retainer basis – managing their PR in the trade press and supporting their online communications. From the initial strategy meeting to the delivery of the final press release, I take care of everything, so the buck really does always stop with me.
Media Relations
I write press releases, feature articles, newsletters, speeches and presentations, with the emphasis very much on getting my clients’ messages across in the right tone of voice to the right media.
Strategy
I’ve got great relationships with all my clients so that I understand their businesses, their products or service and of course their markets. We meet regularly and talk on the phone (a lot!) to ensure that the communication strategy supports their overall business objectives.
Media Buying
Alongside the PR, I do the media planning and space buying for most of my clients – negotiating the best advertising rates on their behalf and passing on all the discounts. I also do the copy chasing too so no one ever misses a deadline.
Blogs & Social Media
I encourage all my clients to integrate their blogs and social media into their PR campaigns. I write dedicated blog posts for them and create and share content on LinkedIn, Twitter and Instagram.
Award Entries
I’ve written lots of winning entries over the years in the G-Awards, FIT Show Awards, and local and regional business awards. It’s all part of the PR service and all included in the retainer fee.
Photography
Great PR needs great images of course and I work with a network of specialist photographers to provide both onsite and studio shots. For case studies, we sort out all the relevant permissions between us so clients can relax and leave it all to me.
Generating New Ideas. Creating Big Campaigns
Press Releases Issued
Satisfied Clients
G-Award Wins
Cups Of TEA
What makes me different
Reports
I know that the success of PR can sometimes be difficult to quantify, but every month my clients all get an activity report so they know exactly how their money has been spent, and a full report and analysis of the press coverage I have generated.
“Sarah’s great to work with, not just because she’s so smart, engaging and well organised, but because she really adds value to our business.”
“Sarah has that special ability to provide an informative well written article that ensures we get our messages across – helping us to maintain a strong voice in the industry.”
“Sarah’s knowledge and experience are invaluable, both strategically and tactically. She takes all the stress out of our trade PR and actually makes it fun.”